| 2003-02-11 Orimi Trade takes part in the Green Week exhibition in Berlin
In January this year Orimi Trade company for the first time took part in the well-known German food exhibition and fair "Green Week" that took place in Berlin from January 17 till January 26. Accordingly to the information of the local mass media the exhibition had a record attendance rate this year - 400 000 people or every ninth resident of Berlin-Potsdamm area.
The product range of the company brought to the exhibition included "Princess Noori" and "Princess Java" tea brands as well as the roast coffee brand "Jockey". The central part in the product display was given to the Anniversary Collection - the line of unique estate teas in colorful tins produced to the 300th anniversary of St.Petersburg celebrated this year.
The exhibition stand of Orimi Trade was arranged as a small cafe where the visitors could have a cup of green and black tea or coffee. The stand grabbed the attention of people by gleaming product displays, big television screen running the company commercials translated into German with the lively background music. The company employees told the visitors about different tea grades and their unique flavor characteristics and offered them to cup tea and coffee. Many visitors were pleasantly amazed that each tin with magnificent views of Peterhof, Pushkin and Pavlovsk and fortresses of Vyborg, Kronshtadt and Ivangorod contained a pack of unique estate tea. Green tea with Jasmine and red tea Oolong were especially popular with German consumers although other grades were in good demand as well.
Undoubtedly the coffee lovers were attracted by the aroma of the freshly ground coffee. As a rule they took a seat, enjoyed a cup of excellent coffee reading a booklet about Orimi Trade and its products and then left wit a purchase.
There were visitors who after purchasing a tin or a pack of tea or coffee came the next day to buy more. Obviously the excellent taste and aroma of the hot beverages produced by Orimi Trade combined with the affordable prices in terms of the local market became the major success factors of the company products in Berlin.
Orimi Trade took part in the Green Week exhibition in order to introduce its products to Germans and to see whether the quality of the cup and packaging would satisfy them. The results of the exhibition surpassed the most optimistic expectations and convinced us that Germans duly appreciated the flavor and quality of our products as well.
Letter of the vice-governor of St.Petersburg, Chairman of the Economic Development, Industrial Policy and Trade Committee S.U.Vetlugin to Mr.Alexander Evnevich, Director General of Orimi Trade Ltd.
On behalf of St.Petersburg City Administration we kindly express our gratitude for your active participation in the International Green Week exhibition and fair that took place from January 17 till January 26 in the city of Berlin, Germany.
The stand of your company was definitely the decoration of the whole St.Petersburg pavilion this year when the city celebrates its 300 anniversary and the professional and active work of your company representatives served as an example for the delegates from other regions of Russia.
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